Strategy activation, transformation and change management
We maximise the likelihood of successful implementation of the strategy. To do this, we create the key prerequisites for the workforce: understanding, identification, clarity of their own contribution and structures for sustainable implementation.
In the spotlight: Understanding & implementing individual strategy contributions
Project:
Challenge
Manufacturer of medical devices
approx. 2,000 employees
The company's growth strategy is poorly coordinated across departments and is not understood in terms of content by large sections of the workforce; there is a lack of willingness to go along with it. Accordingly, it is only being implemented slowly.
Goal
Within 1 year:
- A strategy coordinated across departments is defined and presented in a visually understandable way for communication
- 85% of the workforce has defined their contribution to the new strategy as a team and individually and coordinated it with the manager
- 6 months after the contribution was defined, managers still confirm a clear commitment among 80% of the workforce to implement the strategy
Measures
Status Quo
- Assessment of status quo through interviews with executive level, selected division and team leaders
Most important levers
Coordinate corporate strategy and make it understandable
- Workshops to develop and coordinate the strategy between the departments and selected representatives from different hierarchies
- Visual presentation of the strategy through illustration & presentations and involvement of different stakeholders in the development
- Internal dissemination of the prepared strategy via various channels (print, online)
- Guided strategy talks at management level, preparation of guidelines for team leaders on how to communicate with employees
Define your contribution to achieving the strategy
- Workshops to derive the divisional, departmental and team strategy based on the corporate strategy (central contribution, KPI and milestones over the next 2 years)
- Design of workshop templates for team leaders to independently implement strategy workshops with their team to derive the individual contribution to the strategy (central contribution, KPI and milestones in the next 2 years)
Implement OKR for focused execution company-wide
- Introduction of OKR framework: OKR coaches training, involvement of management to monitor implementation and fine-tuning, sparring and support of streams when defining key results, alignment among remaining streams, fine-tuning in BI-weekly meetings
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Helping managers to keep up with implementation
- Offering coaching for all managers specific to this topic
Additionally:
- Regular check-ups to raise the mood and strategy understanding of the workforce
- Conception and moderation of townhalls with board and staff to communicate various aspects of the strategy
- Design and moderation of fireside chats with executives and the board
Results
Central initiatives implemented
Individual contribution defined and aligned
Time spent
Other projects in which we support changes for companies
